The art of transformation

“What do you DO mister Head of Transformation?”.

As head of digital my ‘art’ was to “help people to use technology”. Seth Godin says our art is about what you DO that helps other people through your own generosity. In my new role I have a number of teams (scary) that at first glance seem quite different – digital, retail, venue hire and cafe, modern records, fundraising, Archaeological services plus marketing and design, yet the connection to me is very clear; lead those teams (with the wider Bristol Culture service) to make connections with their tribes, be flexible, ship stuff and RUN with it.

Digital team help staff, volunteers and the public to enjoy our services onsite and online, hopefully occasionally saying “that’s cool”. Modern records keep their stuff safe. Shops, make people remember that family day out when they look at that fridge magnet. Get inspired at a conference overlooking the harbour. Gossip over a coffee. Land that dream plot of land. Allow you to be generous and help fund a gallery refurbishment. Build a gallery. Let others discover an event for a first date. Take responsibility.

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